Free People is an odd company. It is chock-full of creative, happy,
artsy folks working in a supportive and stimulating environment
making imaginative, expressive clothes for girls who just don't
want to fade into the background. And we seem to be going steady.
The Caravan is a place where Free People gets to share the things
they like (music, artists, videos), conduct craft swaps and give
an inside look at FP designers.
Role – Website: Strategic consulting, Design Concept,
Design, Illustration
In an on-going effort to increase the beauty, fun and functionality
of the Free People retail site, a redesign effort has begun with
the aim of increasing flexibility for exciting, unexpected visual
and interactive surprises. The first evidence of this evolution
is in a graphical redesign of the website template as well as seasonal
updates. Larger changes will be coming later this year.
Role – Website: Strategic consulting, Design Concept,
Design
(Drawing below by Free People)